Apple TV Making Big Moves: NFL Games and Network TV Coming This Year


Cutting the cord might just get easier than ever. The most popular streaming device in the world, Apple TV has reportedly struck a deal to bring networks like NBC, ABC, CBS and Fox to the platform later this year (September to be exact).   A feat that seemed impossible as recently as earlier this year but if these latest rumors are to be believed local network affiliates are being promised a piece of the Apple streaming action if they’re allowed access to their local content.  Money talks so this just might happen now.

But wait, there’s more!

Apple is also in talks with the National Football League to bring live NFL games to your Apple TV.  No: TWO previously impossible feats in one week from Apple? Apple’s Eddy Cue has been recently spotted chatting with NFL Commissioner Roger Goodell and Patriots owner Bob Kraft at Allen & Company Sun Valley Conference. Now this could just be a couple of rich kids getting together for a 100$ martini or it might just be a staged event designed to give Comcast a bit of a scare: either way it’s noteworthy and could lead to NFL games on Apple TV.

Could these be the killer apps coupled with the likes of HBO Now, Netflix and Hulu that finally kills cable? Analysts have been predicting the death of traditional cable for almost a decade now.  We’ll have to wait and see if this is the silver bullet that actually completes the deed.

  • Patrick Gallagher

    It’s a bit of a stretch to say NFL is coming to ATV based on seeing someone talking. DirecTV has an exclusive for another couple years, at least.